Disha Singh has studied at IIM Ahmedabad. While she was in the second year, she went to visit Kutch, where she came up with an idea while exploring the local handicrafts.
You must have heard the story of many startups, which tell that someone left a job and started business and now they are earning well. There are many stories that someone started selling something differently and his business grew tremendously. But, you must have noticed one thing in all these stories that one thing is the most special among the stories of all the people and that business idea.
Anyone who has started his business with different business ideas has benefited from it. That is, the more unique ideas you get into business with, the more you gain. Such is the story of Disha Singh, who came up with the idea of business during a trip and started his business on that idea. After this, his business was so good that now the turnover of his company has reached crores.
When did the idea of business come?
Disha Singh has studied at IIM Ahmedabad. While she was in the second year, she went to visit Kutch, where she came up with an idea while exploring the local handicrafts. During this time, he thought that his friends would like such designs a lot, but still he did not buy those products. Actually, there were some shortcomings in those products. After this, he thought of doing a special business.
Whose business started?
According to Harstory, he then decided to give these crafts a modern and functional spin through bags of Zouk in 2016 through Zouk. That is, simply put, they started selling the craft goods sold in Gujarat in a new way. He found that this type of goods was like foreign brand and he started the work of bags made with jute, khadi etc.
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He earlier invested around Rs 20 lakh in this business. After this, he launched the first product of Jauk in 2017 and sent more than 50 exhibitions. After this, he started selling on the online market. Today, now many people are working with Disha and their product is in great demand. It is being told that his company has a turnover of more than 5 crores.
What is being sold now?
Now many types of products are being sold on Jauk. There are many types of bags in it, including handbags, messenger bags, laptop bags, etc. Apart from this, many wallet eyewear cases, scarves, pouches and passport holders are also available. Also, many of their products are also available on other ecommerce websites.