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‘Utha le re baba’: ‘Offensive’ Myntra logo undergoes a change, divided netizens spark meme fest

An NGO activist named Naaz Patel filed a complaint in December 2020 stating that the logo is offensive to women.

Popular e-commerce company Myntra came under scrutiny recently after a complaint was filed about its logo being ‘offensive’ to women.

The complaint was filed with the Mumbai Police’s Cyber Crime department by an activist named Naaz Patel, who works at the Avesta Foundation NGO. She did so back in December 2020 and took this up with various forums on the Internet.

The police followed up with the complaint and met with the officials working at the company. They had stated that within a month the logo will be replaced.




Soon after, Myntra changed its logo. Along with that, they issued printing orders with the new logo on it.

The controversy did ruffle the company’s feathers a bit. However, it all did not rest here.

When the news broke about the logo change, the Internet was extremely divided on the final result. While some understood the reason and welcomed it, some were not convinced and decided to poke fun on it.

Not Vi and Airtel, this company offers Netflix, Amazon Prime and Hotstar for one year absolutely free

What then ensued was a meme fest on Twitter under the hashtag ‘Myntra Logo’ where netizens took to the microblogging site and reacted to the change with what they know best. Humour.

Here are some memes on the same:

“So productive. Much needed. Waking up to a new logo made my life so much easier,” this user’s sarcasm was on point.

 

Some were confused about why it was offensive and if there is any major difference between the old logo and the new.

Some jokingly suggested changing logos of other brands as well such GMail, Kismi, Better than Sex mascara, etc.

What did you think? Was this an unwarranted issue?

Parvesh Maurya
Parvesh Maurya
Parvesh Maurya, has 5 years of experience in writing Finance Content, Entertainment news, Cricket and more. He has done BA in English. He loves to Play Sports and read books in free time. In case of any complain or feedback, please contact me @ informalnewz@gmail.com
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